Toronto is a service-area business, not a single city
Ranking for 'plumber toronto' is one thing. Ranking for 'plumber leslieville' or 'plumber liberty village' is where the real conversion happens. Brand Nav sites are structured around service-area pages so you can capture those neighbourhood queries at scale.
On our Expert plan you get unlimited pages — that means unlimited neighbourhood, service, and industry landing pages, all interlinked and schema-marked.